Real Estate | Landscape | Aerial

Q&A

Most people rarely, if ever, deal with a professional photographer, especially a real estate photographer. So, it's only natural that they have questions.

I created this Q&A section to familiarize you with professional real estate photography services.

After shooting real estate for more than 4 decades, I've compiled the following list of questions that I'm regularly asked. However, if you have a question that I haven't listed, please contact me and I'll do my best to answer your question.

How much do you charge?

Although my fees of very competitive, I don't have a standardized price list like many other real estate photographers.

There are several reasons why I don't have a standardized price list, including the fact that unlike most real estate photographers, my services are customized to the wants and needs of each client.

Another reason why I don't have a standardized price list is because many of the properties I shoot are custom designed and vary significantly from each other in size and location.

Because of the many significant differences in client preferences and property types, I will quote a fee only after I speak with the client and learn about the property, know exactly what services they want, and how quickly they need the finished product(s).

All that said, my fees are very competitive for the high professional quality of the finished products I provide. Contact me if you'd like a free, no-obligation quote.

Why don't you publish your fees?

As I explained in my answer to the previous question, it's just not possible for me to have a standardized price list.

I don't have a "One-Size-Fits-All" photography mill with a dozen amateur photographers running around the state.

I am an individual professional photographer providing a variety of high quality services that are customized to the wants and needs of each client. I also photograph many custom designed luxury homes each of which varies significantly from all others.

So, as you can imagine, it's simply not possible to create and publish a standardized price list.

Contact me if you'd like a free, no-obligation quote.

Where do you photograph homes?

For most residential properties, my primary market area is central New Jersey, which includes Middlesex, Somerset, Monmouth, and Ocean counties.

However, I cover the entire State of New Jersey to accommodate luxury residential clients.

Contact me to discuss the location and services you'd like for your property.

Do you only photograph homes?

No. I shoot all types of real estate, including commercial and industrial properties, such as offices, retail centers, medical facilities, warehouses, chemical processing facilities, quarry mines, marinas, and many others.

Please don't hesitate to contact me If you're interested in a commercial or industrial property shoot.

How many photos will I get?

Before I explain the number of photos you'll get, you should know that I'll email you download links to 2 duplicate photo sets; one set for publishing in your MLS and your personal website, and one high-resolution set suitable for print media.

As for the number of finished photos I provide depends on the size of the home, the number of rooms, the number and types of amenities it has, and how many finished photographs the client wants. All of these things are discussed before I agree to do the shoot.

The number of finished photos will also depend on the property's condition, if the property was properly prepared (see my Preparing Your Home for Professional Photography checklist), and if I have access to all of the property.

Are you insured?

Absolutely!

I carry $1 million in personal and property damage liability policy for my standard photography and video services, and a separate $1 million personal and property damage liability policy for my drone photography and videography.

Higher liability limits may be provided upon prior request.

Do you do HDR photographs?

Not unless it's absolutely necessary (which it never is).

I create my finished photos using the "Flash-Ambient" technique. The Flash-Ambient technique requires taking multiple photographs using off-camera strobe lights to illuminate different areas of a room in each shot. These photos are then "blended" by selecting the most desirable portion of each shot to create the finished image.

When done correctly, a Flash-Ambient photo is vibrant and looks true to life in virtually every respect.

HDR, or High Dynamic Range photos, are typical of new and relatively inexperienced real estate photographers who create them using automated batch processing software.

The problem with HDR photos is that they create a flat, lifeless image. Creating HDR photos also tends to cause color shifting due to differences in the white balance of each shot used to create the finished photograph. The result is a photo that usually doesn't accurately represent the property.

How long does it take to complete a photo shoot?

The time it takes me to complete a photo shooting session depends on the size of the property and the services the client wants me to provide.

For standard sized homes (1,800 to 4,500 square feet) I allow between 2-4 hours on-site.

However, to photograph a 15,000 square foot home on 10 acres of land with tennis courts, decks, patios, and a pool, I would allow at least 8 hours.

These are only estimates of time which can change depending on weather conditions, the condition of the property, and assuming no unanticipated delays.

However, in my preliminary discussion with the client, I will always advise them the amount of time to block out.


Contact me if you have any questions about how long it would take to shoot your property.

How do I prepare my home for a photo shoot?

Properly preparing your home for a professional photo shoot is the most helpful part of the professional real estate photography process.

I can tell you from experience that there's nothing more frustrating and time consuming than showing up to a home with a pile of dirty dishes on the counters, unmade beds, children's toys strewn about, and unclean bathrooms.

I will not photograph a home in that condition.

To help avoid this type of problem, I wrote my checklist, Preparing Your Home for Professional Photography. You can click here to download the pdf.

Please read it and follow the instructions. Remember, everyone involved in marketing your home is working toward the same goal; to sell your home for the best price and terms in your desired time frame. Doing your part will only help you achieve that goal.

What other services do you offer?

In addition to real estate photography, drone photography and videos, I also offer:

  • Floor Plans
  • Walk-Thru Videos
  • Agent Interviews and Walk-Thru Video Introductions
  • Virtual Staging (Great for vacant homes)
  • Headshots for Agents

Contact me if you'd like more information about any of my additional services.

Have a Question?

If you have questions about anything to do with real estate photography, in general, or specifically about any of my real estate photography services, send me this form and I'll do my best to answer your question as quickly as possible.